Thoughts & insight on business, technology, and giving back
Running a multi-location pet services business—whether it’s a dog grooming chain, a pet boarding franchise, or a veterinary network—requires a strong, consistent marketing strategy. With AI-powered tools, you can streamline your marketing efforts, personalize customer…
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In the competitive world of fencing, standing out requires more than just quality craftsmanship. Whether you specialize in residential, commercial, or custom fencing, effective advertising is essential to reach potential customers and grow your business.…
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Running a home heating business—whether specializing in chimney cleaning, air duct maintenance, or dryer vent services—requires more than technical expertise. With multiple locations and a fleet of trucks, your business also needs a solid marketing…
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The pool service industry has been riding a wave of growth as more people seek reliable, professional maintenance to keep their pools sparkling and swim-ready. With increasing demand comes the challenge of scaling your business…
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The window coverings industry is more competitive than ever, with customers expecting a seamless experience from consultation to installation. For multi-location and franchise window coverings businesses, managing growth while maintaining high-quality service can feel like…
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This article about YouTube marketing for home services is by Geoff Henshaw, a marketing advisor to home services franchises and former VP of Marketing of O2E Brands (1-800-GOT-JUNK, 1-800-WOW-1DAY- PAINTING, ShackShine). If you have questions…
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The home organization industry has been booming, driven by a heightened focus on minimalist living and the “Marie Kondo effect,” where tidying and decluttering have taken center stage. For owners and operators of established home…
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